DeliveredDISCOVERY2025

Beauty & Wellness · Product Discovery

Nouvelife

From aging platform to build-ready plan; feasibility, migration study, feature scope, and a full mobile-first redesign

220+SCREENS DESIGNED
5NEW FEATURES SCOPED
100%MOBILE-FIRST REDESIGN
3DELIVERABLES: UI · COST · ROADMAP
“We came in with an aging system and a vague idea of 'rebuild it.' We walked out with the full picture; the design, the cost, and the plan.”

Founder · Nouvelife

The Problem

Rebuild or patch? Nobody knew.

Nouvelife sells beauty and wellness products online, but their existing system was built for a desktop era, and the mobile experience their customers now expect was an afterthought.

They knew something had to change. What they didn't know: whether to rebuild or keep patching, what a rebuild would cost, and whether their data could safely migrate.

Committing to a rebuild blind risks the budget. Waiting risks the business. They needed evidence before either move.

LEGACY

Built for another era

The existing platform couldn't carry the brand forward; dated UX, desktop-first architecture, mobile as an afterthought.

0MOBILE-FIRST FLOWS
RISK

Two paths, no data

Rebuild blind and risk the budget, or patch forever and fall behind with no analysis to choose by.

?REBUILD COST UNKNOWN
CLARITY

No plan on the table

Features, migration feasibility, cost, timeline, every input for the decision was missing.

0DEFINED NEXT STEPS

Our Approach

Decide with evidence.
Design before you build.

Discovery exists to de-risk the expensive part. Before anyone writes production code, Nouvelife should see exactly what they're buying: what's feasible, what it costs, what it looks like down to every screen.

Principle 01

Feasibility first

Audit the existing system and migration paths before proposing anything, recommendations grounded in what's actually there.

Principle 02

Scope in features, not vibes

Five new features specified and phased, a backlog a build team can start on, not a wishlist.

Principle 03

Show, don't describe

220+ designed screens; the client approves the actual product experience, not a document about it.

What We Delivered

Three deliverables.
One confident decision.

Everything needed to move from "we should rebuild" to a funded, planned, designed project.

~/nouvelife / discovery / handoff.fig3 deliverables · 1 decision
01 /
Feasibility & Migration Study

Full audit of the existing system; what can migrate, what can't, and what the rebuild path actually looks like.

Existing system auditMigration path assessmentRisk mappingClear rebuild recommendation
1CLEAR RECOMMENDATION
02 /
Feature Scope & Cost Plan

Five new features specified and prioritized, with an estimated cost and a phased plan for their next move.

5 new features specifiedPriority + phasing planEstimated build costBuild-ready backlog
5FEATURES SCOPED
03 /
Mobile-First UI/UX

A complete redesign of the product experience; 220+ screens, clean and elegant, built on a reusable design system.

220+ screens designedComplete design systemMobile-first user flowsClickable prototype
220+SCREENS
// Delivered in Figma · Design System · Technical Spec · Cost ModelView design showcase

The numbers
speak for themselves.

220+SCREENS DESIGNED
5NEW FEATURES SCOPED
100%MOBILE-FIRST REDESIGN
3DELIVERABLES: UI · COST · ROADMAP
“We came in with an aging system and a vague idea of 'rebuild it.' We walked out with the full picture; the design, the cost, and the plan.”

Founder · Nouvelife

// project timeline

Wk 1
Discovery
Wk 2
Feasibility
Wk 3–5
UI/UX Design
Wk 6
Handoff

Tech Stack

Built to last.

Every technology chosen for a reason. No trend-chasing. No over-engineering. Just the right tool for the job.

Design
FigmaDesign SystemPrototyping
Research
System AuditMigration Study
Handoff
Technical SpecCost ModelRoadmap
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~/wls/pipeline/book-call.shONLINE • NEXT SLOT: 14:30 UTC
Start Your Build

Seen enough?
Let's build yours.

One call. Clear scope. A practical roadmap your team can execute immediately.

2013Since · custom software house
~10 wksAvg. kickoff to production
1 TeamZero handoffs
94%of clients extend past phase one
$ wls schedule --discovery
→ timezone: UTC+3
→ duration: 30 minutes
→ format: Google Meet / Zoom
$ wls output --plan
✓ Scope map + delivery phases + budget guidance
status: ready
$
No pressure. No obligation. Just clarity on your next move.
[email protected]+44 7424 622464