2013 FOUNDED180+ SHIPPED94% RETENTIONWEEKLY DEMOS

Software for
businesses with
generic unique
problems.

We're a software house shipping custom web platforms, mobile apps and integrations for operators who outgrew the off-the-shelf option.
./book-discovery-call$ how we work// 30 min · no pitch deck
FINANCE
SouqFX
Custom CRM platform
10K+
LEADS CAPTURED · <1 MIN RESPONSE · 10 WEEKS · LIVE →

Got a problem that doesn't fit a template?

30-min discovery call. We'll tell you if we're the right team even if the answer is no.

./book-call

What we ship

  • /01Web platformswebsites · web apps
  • /02Mobile appsiOS · Android
  • /03Integrationspayments · ERP · CRM
  • /04Cyber securityEDR · MDM
  • /05Infrastructurecloud · CI/CD · DevOps
  • /06Discovery sprintscope · roadmap · UI/UX

Ten weeks to live. One CRM for the whole desk and conversions finally moved.

Sales Manager · SouqFX
Avg. delivery
~10wks

kickoff → prod

Retention
94%

of clients extend past phase one

Work with a team trusted by top-tier companies.

Lexus
Souq FX
Vana
Weinheim Tech
EXAB
Arch Star
What we build

Custom software.
Off-the-shelf products.

We build from scratch when you need something no one has built before. We deploy our own products when speed and cost matter more than uniqueness.

01
Web Platformswebsites · web apps · custom SaaS
02
Mobile AppsiOS · Android · Flutter · React Native
03
Integrationspayments · ERP · CRM · logistics APIs
04
Cyber SecurityEDR · MDM · audit · hardening
05
Infrastructurecloud · CI/CD · DevOps consulting
06
Discovery Sprintscope · roadmap · UI/UX · 2-week spec

Weekly progress reports and a dedicated Slack channel on every engagement.

/ ready-to-deploy
CRM
7flow

Sales pipeline built for the Gulf & MENA sales cycle.

Sales · Pipelinev4.2
LOGISTICS
7Move

Freight ops for air, road, and sea — quotes, milestones, and client status.

Fleet · Dispatchv2.4
ERP
7Core

Multi-site operations management with finance modules.

Ops · Financev3.1
E-COMMERCE
LaraCommerce

Headless commerce engine for complex catalogues and B2B.

Commerce · B2Bv1.8
Selected work

Problems we've
already solved.

Lexus

Automotive · Hospitality
01
featured project

"A digital guest experience for Lexus service lounges — customers browse their branch's complimentary catering menu, rate the experience with one tap, see the latest deals, and leave their contact."

Nouvelife

Beauty & Wellness E-commerce
02
featured project

"A product discovery engagement that gave a beauty & wellness retailer everything needed to rebuild with confidence: feasibility and migration study, five new features scoped, an estimated cost, and a complete 220+ screen mobile-first UI/UX."

Beauty Check

Beauty & Skincare Distribution
03
featured project

"A product authentication platform that lets customers verify any product in seconds, protecting 18 international beauty brands from counterfeits and gray-market imports."

180+ projects shipped across logistics · finance · retail · healthcare · enterprise

View all case studies
How we work

Fixed scope.
Weekly demos.

Five phases, every project — scope locked, price agreed, staging demos each week.

~10 wks to production · 94% of clients extend past phase one

01
2 weeksDISCOVER

Map the problem

We map your goals, constraints, users, and existing systems.

  • Scope document
  • Risk register
  • Tech audit
  • Fixed-price proposal
02
3–4 weeksDESIGN

Design the system

UX flows, interface design, component library.

  • Clickable prototype
  • Design system
  • Dev-ready specs
03
6–8 weeksBUILD

Ship in sprints

Two-week sprints. Weekly demos on staging.

  • Weekly build demos
  • Staging environment
  • Automated test suite
04
1–2 weeksQA

Test and harden

Security audit, load testing, cross-device QA.

  • Security report
  • Performance benchmarks
  • Bug-free sign-off
05
Week 10+SHIP

Launch and hand over

Launch to production. 30-day support included.

  • Production deployment
  • Monitoring setup
  • 30-day support
10wksavg. kickoff to production
94%of clients extend past phase one
2wksdiscovery sprint
5 stepsevery project, no exceptions
$ contact-us
~/wls/pipeline/book-call.shONLINE • SLOTS THIS WEEK
/ Start your build

Know the scope before you commit.

30-minute discovery call — fixed phases, ballpark budget, no pitch deck.

2013Since · custom software house
~10 wksAvg. kickoff to production
1 TeamZero handoffs
94%of clients extend past phase one
$ wls schedule --discovery
→ timezone: UTC+3
→ duration: 30 minutes
→ format: Google Meet / Zoom
$ wls output --plan
✓ Fixed scope + weekly demos + budget range
status: ready
$
$ view case studies
No pressure. Walk away with a plan either way.
[email protected]+44 7424 622464